More businesses are creating a Facebook fan page every day. Facebook is growing into a powerhouse marketplace, and the amount of business being done on Facebook is well-documented. and there is a LOT of money to be made using Facebook for business. One of the first things to focus on with your page is to create a presence.
Facebook for Business: 3 Steps to Establish a Presence
Customize your profile picture.
Your profile picture is an important way to create your own presence on Facebook. Your picture should be large, and eye grabbing. However, a common mistake is to make your picture eye grabbing just for the sake of making it eye grabbing.
This might get people to take a second look at your profile picture, but not for the right reasons. Make your picture something that embodies your business, your motto, or your mission. Make it meaningful, and straight-forward.
Get Facebook Likes: Add friends.
Reach out to friends of yours to help you create a following. Also, try simple free advertising techniques like posting as your page on a larger pages wall. Make sure that larger page has something that connects it to your product or business. This can help you generate fans.
When a person is on your page for the first time, the more fans your page has, the more legitimacy they give you right off the bat. You should immediately start trying to grow your fans.
Post often on your wall.
When using Facebook for business, interacting with your page’s fans can turn them into paying customers.
Post questions, and comment on fans questions. Be fun, courteous, and engaging. All of these together will establish trust between you and your user and further establish your brand presence through your fan page.
When getting started, these tips can help you when using Facebook for business. After you take action on the 3 steps above, make sure you take a look at some more advanced options for Facebook marketing.
‘Till next time guys!